Couple open doggy delicatessen

A couple form Nottingham have taken dog treats to the next level and open their very own doggy delicatessen.

Paula and Alan Cassidy-Bishop have been selling their homemade dog treats online and on market stalls for four years, but on Friday the couple opened the doors to their first high street store in Kimberley, Nottingham.

Everything sold in the shop is made from local ingredients, with 90 per cent from the local town.

Although America has seen a number of ‘barkerys’, this is the first of its kind in the East Midlands, and is believed to be only the second in the UK.

Treats on sale at Mrs Bishop’s Doggy Dell

Paula began selling dog treats in 2010 after being made redundant. She said: “It was a huge decision to make because I went for quite a few job interviews and I thought ‘well I don’t actually want to work for anyone else”.

Everything in the store goes through the couple’s chief tester, Bryn the dog. “He does everything. We come up with a new product and we test it on him, my other dog eddy and my sister’s dog Johnny.”

“If they all like it then it goes to laboratory testing and other official bits before it can go on sale. If he doesn’t eat it then it doesn’t go on sale.”